On Wednesday December 14th, Endeavor Real Estate Group hosted the first annual Frost Fest at Frost Bank Tower. All tenants of Frost Bank Tower, 600 Congress, and 300 West 6th were invited to kick off the holidays with a decked out frosty wonderland in the atrium on Congress. Sourced cocktails served up mulled wine and barrel aged cocktails by Henderick’s Gin, Tullamure Dew, and Glenfiddich as downtown restaurant partners like Wu Chow, Swift’s Attic, and Stella San Jac dished out delicious fare. The over 600 guests enjoyed Smilebooth’s glitzy photobooth, gnoshed on Kellie’s Cookies peppermint bar and Pearl Snap Cuisine‘s intricate fruit display and warmed themselves with Houndstooth hot chocolate as the queen of Austin herself, Tameca Jones, serenaded everyone into the night. The evening celebrated the community being created and built between the three properties through their recently launched tenant app Skyrise. All guests with the app downloaded were entered to win prizes including 3-day wristbands to ACL, Soulcycle classes, NAAVA facials and more. The first annual Frost Fest was truly a celebration of the downtown business community being brought together through the Endeavor team.